About the author…

Javed Jiskani Baloch, author of “The Power of Social Media & Policing Challenges” and “On the Art of Writing Essays” is now coming up with his debut novel: “Whiter than White: The Daughter of the Land of Pure”. He writes in newspapers and magazines on issues of general interest with his focus on policing innovations, Human rights issues, governance, counterterrorism, counter-extremism, social media and radicalization of youth and also geostrategic vision in South Asia.

Academically, J. J. Baloch has done triple masters. He is MSc Criminal Justice Policy from London School of Economics & Political Science, London UK. He also did his MA Sociology as well as MA International Relations from University of Sindh Jamshoro.

Professionally, after serving as a bank officer for five years, J.J. Baloch joined prestigious civil services of Pakistan after qualifying competitive exam for Central Superior Services (CSS). Now he is a senior police officer with a reputation of being a fearless cop, incredible crime-fighter and a hard-task master. His exemplary works in policing have earned him a large fan following in Pakistan and abroad. J.J. Baloch has grown as a cherished cop among his junior officers and youngsters who yearn to become police officers and writers.

My thoughts on Whiter than White

This novel touches the sensitive core of the systems of society and state which are designed to perpetuate status quo of male dominance, orthodoxy, discriminations, biases, intolerance, extremism and hatred against the women in our part of the world. The way this novel exposes the system’s gender fault lines is very revealing and very heart-moving.

The core issue in this novel is “women victimization”. This novel does not only unveil any one form of victimization but also goes deeper and wider in taking almost all issues, which one way or the other cause the sufferings of women, in its fold.Not only all issues are focussed but all factors as well as all actors, who perpetrate inhumanities on women in Pakistan, have been highlighted in a very interest-arresting way.
This novel has lot to tell the womenfolk in the world who are quite unaware of what is going with their fellow women on this piece of globe.

This novel makes a solid case against the archaic systems and their rusted values addressing the perceptions about the women as a whole.

This novel also offers a golden opportunity for the readers of all kinds to have an access to the hearts and conscience of women victims in Pakistan to read their emotions and to understand their ideas of extreme positivity and faith in their own being despite haunting challenges they face.

The Whiter Than White is a clearer than clear mirror of the systems whose edifice is built on women deprivation of their inherent freedom of all kinds.

How this all happens? Who does all this? Why all this is done to women? What women should do in such environs? And what the civilized world should do for such victims? Find answers to all this. Buy this novel and read it. Miss it not because you will repent missing this novel.


Why I wrote this novel? What forced me to tell a story?

The credit goes to police service of Pakistan which exposed society and its sensitivities to me. The truths so unearthed intrigued me to come with a voice that makes my fiction the way as Whiter than White brings out.

Besides my professional and personal exposure to gender vulnerabilities, what really prompted me to write novel was the desire of my family to see me growing as a story teller; so I did accomplish this piece of fiction.

In this regard, first inspiration came from my daughter, Areesha Mehsheed. Areesha reads novels extensively and had perhaps smelled in my writings a hibernating story teller.¬† She used to say: “Dad you have stuff and style; you have many stories to tell the world “.

So, I started telling my first ever story in Whiter than White: the daughter of the land of pure.  Besides this, my wife Faiza also kept on bucking me up all the time with accolades for my inspiring way as she takes it.

I also thank my four year old son Muhammad Ali Ebraheem and my seven year old daughter Kiswah Kehaf who invoked in me my sleeping creativity by his innocent genius of telling me the stories of cartoons.

I am also highly thankful to my the best buddy and a cop colleague Irfan Ali Baloch, and my mentor Muhammad Ali Nekokara who stood by me in all odds in the process of inking this novel. I also extend my heartiest thanks to my friends and colleagues i.e. Omar Shahid Hamid (Himself Novelist) Nasir Aftab, Mr. Syed Pir Muhammad Shah, and Faisal Aziz khan (A Journalist) for their very inspirational words.

I extend my special thanks to the editor of my novel Sophie Bristow who did put her best efforts to give fine and final finishing to manuscript.

My special thanks to Rosie Lowe and Daniel Norris who marshalled the process of my novel’s productions as well as its media projection respectively in a very cordial and congenial way.

I can take this opportunity to offer my profound thanks to Matador publications and their entire staff and all ranks who extended their timely, sincere, and all out support to me during the process of the production of this novel.


Muhtarma Shaheed Benazir Bhutto, Ex-Prime Minister of Pakistan who was assassinated in a terrorist attack on 27 December 2007 at Rawalpindi Pakistan.

Malala Yousufzai, a Nobel Prize Laureate, and BBC Blogger at the age of 11, 12, who is known for her human rights advocacy for the education of women in Pakistan, and who survived a terrorist attack on her while she was on her way to her school in the school bus on 9 October 2012.